Social Media


My research explores social media use across a wide spectrum of sectors including health care, academia, non-profit organisations, the wine industry, and agriculture.

Selected Projects

Information practices in non-profits: Knowledge management & technology use

ARC Discovery Project 2016–
This project aims to study the potential for non-profit organisations to adopt low-cost tools, such as social media, for knowledge sharing.

Social Media Strategies in Agriculture

2015–2016
This project examines agriculture industry members’ information needs, and their views on social media and mobile technology use in industry.

The role of social media in management of knowledge in non-profit organizations

2011–2015
This study seeks to understand how knowledge management and the emergence of social media interrelate in non-profit organizations.

Engaging Aboriginal Youth in Tobacco Prevention Using Social Media

2012–2013
This research explores if a social media intervention developed by Aboriginal youth using a participatory approach can be an effective means for encouraging smoking prevention and/or cessation amongst youth and others in Aboriginal communities.

A Scoping Review of Social Media in Health Care

2011
This scoping review brings together a wide body of literature to describe the state of the science with respect to social media and its uses in health care.